Custom Steering Wheel Covers for Auto Dealerships
Protect your customers’ vehicles while keeping your dealership’s name and message front and center.
Our custom stretchable steering wheel covers can be printed in full color with your dealership logo, brand colors, website, telephone number, or service message. They provide a professional finishing touch for cars, trucks, SUVs, vans, and other vehicles throughout your dealership.
Example of a custom full-color steering wheel cover (no background color).
A Professional Touch for Every Vehicle
Customers notice the small details.
A custom steering wheel cover helps show that your dealership took extra care with their vehicle. It can be placed on the steering wheel during service, detailing, inspection, transportation, or vehicle preparation and removed quickly when the vehicle is ready.
Unlike a plain disposable cover, a custom-printed Stretchable Cover also gives you an additional opportunity to reinforce your dealership’s brand.
Popular Dealership Uses
- Service and repair departments
- New- and used-vehicle sales
- Detail and reconditioning departments
- Customer loaner vehicles
- Fleet and commercial vehicle departments
- Vehicle delivery and pickup areas
- Auto shows, promotional events, and open houses
Your covers can display your dealership logo or a practical message such as:
- Service Complete
- Vehicle Inspected
- Quality Checked
- Ready for Delivery
- Please Do Not Move
- Waiting for Parts
- Thank You for Your Business
We can also reproduce a custom message created specifically for your dealership.
Printed in Full Color
Your artwork is printed in full color, allowing you to use more than a basic one-color dealership name.
Depending on your artwork, your design can include:
- Your complete dealership logo
- Manufacturer or dealer-group branding
- Full-color graphics
- A slogan or service message
- Your website and telephone number
- Department-specific information
The stretchable material makes the covers easy to place over and remove from most standard automobile steering wheels.
Use One Design—or Create Several
A dealership may use one general logo cover throughout the business or create different versions for individual departments.
For example, your service department might use a “Service Complete” design, while your sales department uses a cover featuring your dealership logo and website.
Dealer groups may also create separate designs for individual locations or vehicle brands.
Turn Vehicle Protection into Brand Recognition
A steering wheel cover does more than help protect the wheel from dirt and handling. It creates another visible point of contact between the customer and your dealership.
Whether the vehicle is being serviced, prepared for delivery, or displayed at an event, your dealership’s message remains clearly visible.
Order Custom Dealership Steering Wheel Covers
Choose your cover size, upload your artwork, and tell us what you would like printed.
Not sure what size or design will work best? Contact us before ordering and we will help you determine the right approach for your dealership.